Raise the Flag! I smell booty!
Raise the Flag! The Blackbeak smells booty!
Part of what will make or break your online business is how well you are able to separate your website identity from your competition. Differentiate or die is a slogan we yell on the Blackbeak.
Our beloved Captain Blackbeak is our symbol and as time passes over the web pages of change, our pursuit of digging up hidden treasures that lead to improving web conversion rates, shall be the backbone of what our symbol stands for.
Excuse me, but I˘‚¬„˘ve wash down some bumboo again into my belly chamber and I get a little emotional you know when I speak about the Blackbeak˘‚¬¦
What am trying to get at, listen up for a minute, is, if you are not able to make yourself stand out in a group, your visitors are going to make you walk the plank!
One way of avoiding the sharks is by designing a quality logo for your website. Paul Rand˘‚¬„˘s article ˘‚¬Ĺ“Logos, Flags, and Escutcheons,˘‚¬ť found in Graphic Design Forum, offers sound guidance for those of you considering on a new or redesigned logo. Here a quick read of what the article talks about.
˘‚¬Ĺ“Here’s what a logo is and does:
A logo is a flag, a signature, an escutcheon.
A logo doesn’t sell (directly), it identifies.
A logo is rarely a description of a business.
A logo derives its meaning from the quality of the thing it symbolizes, not the other way around.
A logo is less important than the product it signifies; what it means is more important that what it looks like.˘‚¬ť
In the end, having a well designed logo can help your website improve its conversion rate by what the logo can symbolize not only for you and your website but more importantly for your visitors.
