Web Analytics Championship
On Sunday, the Marketing Committee of the Web Analytics Association launched the Web Analytics Championship. This is an effort to bring new people into the WAA, to have some fun with current members and to help the WAA understand customer behavior in the website. As an International committee co-chair I was asked to help spread the word. The WAA are offering some big prizes for the winners. For more information see the championship FAQ online.
I feel this is a good opportunity to get some exposure (if you’re an analyst), learn to use the tools to draw insights and help the WAA improve their site all at the same time.
