Comments on: Drawing on A/B testing experiences

By: Web Development articles, tutorials, help » Blog Archive » Using Multivariate Testing to Increase Website Conversion

Fri, 04 Nov 2011 10:10:27 +0000

[...] Image Source: Blackbeak Blog [...]

By: Using Multivariate Testing to Increase Website Conversion

Using Multivariate Testing to Increase Website Conversion — Fri, 04 Nov 2011 07:56:14 +0000

[...] incentive for improvement, and multivariate testing will help you raise the bar. Image Source: Blackbeak BlogNot only should you employ multivariate testing on web pages, but other marketing materials such as [...]

By: Ward

Ward — Sun, 30 Nov 2008 14:35:27 +0000

I was a tester of software applications for over 20 years and what you say is spot on. The biggest mistake is to change too many things at once. How will you know which changed got you closer or further from your goal? Change only 1 thing at a time and then you will know exactly how it affects your site. Love the cartoons!

By: Sean

Sean — Fri, 04 Jul 2008 22:06:59 +0000

And some that didn’t make it. Not all the cartoons made it.

Here are some that didn’t.

http://www.psychotactics.com/blog/testingtesting123-the-cartoons-that-didnt-make-it/.

By: Sean

Sean — Fri, 04 Jul 2008 17:46:44 +0000

Thanks Steve. I had fun doing this. And yes, you were right. I had my own thoughts when doing these cartoons–and Tom had his own. And you have your own They co-relate, no doubt, but are still different.

My favourite is: the Landing Pages one-because it’s plain funny. And the Multi-variate testing one. Because it was hard to bring out a topic like multi-variate.

Sean
http://www.psychotactics.com

By: Lars

Lars — Fri, 04 Jul 2008 07:40:28 +0000

I love it! I hope to see a lot more of these instantly thought-provoking comics.

This is also a good example of visualization.