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E-commerce Benchmarks 2006


Marketing Sherpa just released an interesting summary of an in depth E-Commerce benchmark guide for free. I’ve yet to review the full report, but it looks good. The folks at Sherpa have done studies on Apple, Amazon, Best buy, Bombay, Circuit city, Dell, Ebay, QVC and Walmart. Not only that they looked at the usability [...]

Improving The Automotive Industry Lead Generation Conversion Rates


This Jupiter research report might be useful to those of you who are in the automotive industry. The industry needs to find ways to get more leads from the consumer as Jupiter report that only 1 in 5 actually make a purchase from their research. Of course these kinds of reports illustrate exactly what we’ve [...]